I Two Eyes Consulting: Unveiling the Secrets of Sales Success | Episode #1
In the latest episode of "Firks 5 with Dan Firks," host Dan Firks welcomed Susan, the dynamic founder of I Two Eyes Consulting. This blog delves into their engaging conversation, shedding light on the importance of sales and communication skills in today's business world, particularly for those in Naperville and surrounding areas.
The Birth of I Two Eyes Consulting
Susan's venture into I Two Eyes Consulting is a testament to her extensive background, combining decades of professional sales experience with her academic prowess. Established three years ago, her consulting firm is now a hub for sales training, coaching, and education, offering a unique blend of real-world experience and theoretical knowledge.
Services Offered by I Two Eyes Consulting
I Two Eye Consulting distinguishes itself through its diverse range of services:
Individual Coaching: Focused on enhancing interpersonal communication and selling skills.
Business to Business (B2B) Partnerships: The firm notably collaborated with Dan Firks' internal sales team, resulting in substantial growth.
Educational Workshops: Scheduled workshops, like the one at the College of DuPage, Naperville Campus, are designed for small business owners and independent contractors to master fundamental sales skills.
Further information about these workshops can be found on the I Two Eyes Consulting and through the College of DuPage.
The Necessity of I Two Eyes Consulting
Susan identified a significant gap in the market: the need for individuals, especially small business owners, to acquire essential selling skills. With the majority of American businesses being small-scale and often run by sole proprietors, I Two Eyes Consulting's mission is to equip these individuals with the tools needed for successful salesmanship.
Tackling Sales Misconceptions
One of the most notable aspects of Susan's career is her approach to the common belief "I can't sell." She contends that selling is not as complex as it seems; it's fundamentally about effective communication and understanding customer needs. Her goal is to change this mindset, particularly advocating for women's natural abilities in sales.
The Driving Force
At the heart of Susan's work is her passion for teaching individuals that they can learn to communicate and sell effectively. She strives to eliminate the fear associated with selling and emphasizes the importance of being a discerning listener. Her belief is that the basic constructs of selling are accessible to all who are willing to learn.
Conclusion
The episode with Susan on "Firks 5" offered more than just business insights; it was a source of inspiration. Susan's dedication to empowering individuals, especially women, in the realm of sales, is both necessary and commendable in the modern business environment.
Dan Firks and his guest, Susan, thank you for following their conversation on this episode of "Firks 5." For more information on the latest real estate trends and market conditions, connect with Dan Firks and Naperville.com.
